Internal review board · not a live public advertisement

KarpatiLaw ad review board

This page is for Nathalie, Marvin, and Carlos to review concepts, source images, AI-generated media, and planning decisions. It is not the final public-facing ad creative.

Internal review use Generated locally on Karen Static output deployed to Trogdor

Build stamp: copy and media were generated locally, then rendered into static files for ads.karpatilaw.com. The strongest direction so far is to use Nathalie's actual office/headshot photos directly. Reference-based AI portrait tests did not preserve her likeness well enough. No OpenAI or Gemini keys were deployed to Trogdor.

Decision points so far

Current approach overview

This section is intentionally just the working decisions and planning direction — not marketing copy.

Account direction: services should be consolidated under one primary Google-account setup, with Nathalie as a principal user and the second seat currently believed to be help@karpatilaw.com.
Shared access: that second-seat account is intended to be shared with Marvin so both Nathalie and Marvin can operate from the same service stack.
Auth risk: MFA and recovery appear tied to Nathalie's or Marvin's phone, so account recovery and handoff need explicit tracking.
Records plan: shared records storage still needs planning; the current idea is an office NAS plus a dedicated node in Nathalie's office.
App/data direction: the future office app should write into the same destination or workflow that the Google-form intake process writes into now, or a clearly planned replacement.
Reporting direction: a reporting service should eventually send email summaries and possibly text alerts, especially since the phone receptionist is active.
Access-control timing: privilege separation and fine-grained access controls are deferred; the immediate focus is getting the shared working setup and review material in place.
Deployment approach: AI generation happens locally on Karen; Trogdor only receives static outputs. The live review page uses direct Bootstrap and Siema CDNs because that path proved reliable in the browser.

Review posture

What this board is showing

The point here is to compare options and decision points: existing office/headshot assets, AI-generated visual mockups, and copy directions. Nothing below should be mistaken for approved live ads or legal claims.

Existing source images

Current photos already in hand

KarpatiLaw office exterior at Second Avenue Offices — **Office exterior** Existing local asset. Good for grounding the office itself.

Portrait option 1 for KarpatiLaw review — **Portrait option 1** Existing local portrait. Feels steady and professional.

Portrait option 2 for KarpatiLaw review — **Portrait option 2** Existing local portrait. Slightly softer and more family-forward.

Portrait option 3 for KarpatiLaw review — **Portrait option 3** Existing local portrait. Could work for bilingual/service-oriented concepts.

Using her real images directly

Text-overlay mockups built on the office and headshot photos

This pass uses Nathalie's existing office and portrait photos as the actual base layer, then adds locally generated review copy on top. The goal is not final approval yet — just to help everyone think through how the real images could carry ad messaging.

Source-image promo mockup based on LawOffice.png

Source-image mockup

Trusted Immigration Guidance

Based on: LawOffice.png

Overlay subhead: Providing experienced support with a compassionate approach

CTA chip: Learn More

Source-image mockup

Personalized Case Review

Based on: Headshot1.jpg

Overlay subhead: Discuss your immigration concerns in a confidential consultation

CTA chip: Book Now

Source-image mockup

Serious Legal Representation

Based on: Headshot2.jpg

Overlay subhead: Dedicated to defending your rights with integrity and care

CTA chip: Contact Us

Source-image mockup

Support in English & Spanish

Based on: Headshot3.jpg

Overlay subhead: Helping families navigate immigration with clear communication

CTA chip: Get Help

AI-generated media

Reference-based portrait test did not preserve Nathalie's likeness

After review, these AI portrait generations are not good enough. Even with Nathalie's real headshots used as reference inputs, the outputs drifted too far from how she actually looks.

Decision: do not treat the sister-reference AI portraits as viable creative. Keep them only as failed experiments if we need a record of what was tried.

Preferred path now: use Nathalie's exact real photos directly, with restrained overlays, crops, and layout treatments, and reserve AI for copy ideas, background treatments, or non-face supporting visuals.

Generated copy direction

Working headline and tone

Navigating Immigration with Compassion and Clarity

Serving the Greater Washington, DC area with expert legal guidance in English and Spanish

Review concept

Removal Defense

Protect Your Rights in Removal Proceedings

Our team understands the complexities of removal defense and is committed to providing thorough, personalized support to help you stay protected during challenging immigration proceedings.

Audience: Individuals facing removal or deportation proceedings seeking legal defense

Suggested CTA text: Schedule a Consultation

Review concept

Adjustment of Status & Consular Processing

Helping You Secure Legal Status Smoothly

Whether adjusting your status from within the U.S. or through consular processing abroad, we provide clear guidance to help you navigate the paperwork and procedures effectively.

Audience: Immigrants seeking lawful permanent residency or visa adjustments

Suggested CTA text: Book Your Appointment Today

Review concept

Special Immigration Cases

Support for SIJS, U Visas, VAWA, and Waivers

We offer care and expertise for special immigration relief options, including SIJS, U visas, VAWA petitions, and immigration waivers to help vulnerable clients find safety and stability.

Audience: Victims of abuse, juveniles, and individuals requiring specialized immigration relief

Suggested CTA text: Contact Us for Support

Headline bank

Short lines worth reviewing

Immigration Attorney in Silver Spring, MD Removal Defense Lawyer Near me Adjustment of Status Help DC Area SIJS and U Visa Legal Support VAWA Immigration Services Spanish & English Book an Immigration Consultation Online

English options

Short copy lines

Expert immigration services in Greater Washington, DC
Personalized support in English and Spanish
Compassionate help with removal defense and waivers
Schedule your immigration consultation today

Spanish options

Short copy lines

Servicios de inmigración confiables en el área de DC
Apoyo personalizado en inglés y español
Asistencia compasiva para defensa de deportación y exenciones
Agenda tu consulta de inmigración hoy mismo